Mobile industry has developed in the new environment
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Company's mobile communications industry seems to have been able to orientate themselves in a crisis and is now determined to assert its place in the sun and a piece of the consumer money.
China Mobile - China's largest telecom operator - plans to invest this year $ 8.6 billion in the development of a network of 3G. The company, which recently received a license to use the standard developed by the Chinese TD-SCDMA, will build about 60 thousand base stations covering 238 cities. Currently, China Mobile operates more than 20 thousand base stations of mobile communications throughout the country. Technology of 3G, for use by the Chinese government recently issued long-awaited licenses, provides much faster data transfer. The right to use the European standard WCDMA received company China Unicom, a North American standard for CDMA 2000 out a company China Telecom. In December, Beijing announced that within two years of Chinese operators are investing in the development of 3G-network $ 41 billion of them at least $ 29 billion will be spent in 2009. According to officials, the introduction of 3G technology will be an important factor in combating the global economic crisis. Let me remind you that China - the largest mobile communications market in the world. By the end of November 2008 on, there were more than 634 million subscribers.
The share of Nokia smartphones in the market to decline from current 40% to 20%, say analysts of Generator Research. This will happen by 2013. At the same time the share of Apple in the smartphone market will grow to 40%. According to experts, the success of smart phones will help to bundle Apple iPhone and App Store (online store applications). It was expected that it will allow the company to repeat its success in the music market, achieved largely through the iPod and bundle iTunes. Another factor, which Apple will be able to increase market share, analysts called the company's financial reserves. For example, in late October 2008 on Steve Dzhobs said that Apple has $ 25 billion reserve fund and no debts. It is anticipated that the stock will allow Apple, in contrast to other leading manufacturers of cell phones, not to reduce investment in the development of new products during the economic crisis. As a result the company can significantly ahead of the competition. In line with the forecast Generator Research in 2013, Apple will produce 77 million smart phones. And it will not be one device, as at present, and several models for each of the segments of the market. In the I quarter of 2008, Apple held 5% of the global smartphone market, Nokia - 45,2%. Among the manufacturers of business smartphones Apple ranks second, and controls 14% of the market. The leader of a business segment with 76% of the market is RIM, producing smartphones Blackberry.
And now, Dell and the company is developing its own smartphone. The first Dell smartphone will be shown at the beginning of February at the 3GSM in Barcelona. It is anticipated that it will work on the basis of the mobile operating system Windows Mobile. This involves close cooperation with Dell and Microsoft in the market of personal computers. But it is possible that the smartphone will be built, for example, based on the Google Android. Analysts IDC company called Out Dell smartphones on the market anticipated event. They stress that this market is not yet saturated, and if the success of its new product, Dell may take a prominent share. Incidentally, the first rumors of Dell to enter the market of smartphones appeared two years ago, when at work in Dell moved the head of Motorola mobile unit Ron Garrikes. According to analysts of Kaufman Bros, as of that time the company Dell start to look to the mobile market.
Taiwanese company HTC - a well-known manufacturer of communicators - in 2009, intends to release 25 new devices. To implement these plans, the company will receive an average of two per month communicator. The first news that HMRC will introduce in 2009 will be a communicator Iolite. It is equipped with a 2.8-inch touch screen, 528-megagertsevym processor and 288 megabytes of RAM. For the U.S. market will be released version of the communicator called Twin, supporting networks CDMA. In addition, there are several new HTC communicators sliders are made from the side of qwerty-keyboard. The company also plans to release a qwerty-communicators, in the shape of monoblocks with a keyboard below the screen.
Earlier it was reported on plans by other manufacturers to produce new cell phones in 2009. For example, the South Korean company LG intends to provide 125 new models of mobile phones. Motorola, unconfirmed officially reported plans to limit to ten mobile. Despite the general decline of the economy, the presentation at CES Palm's new smartphone has caused a great interest from investors, which led to the growth of the company's shares at a very significant 34.85%. Best news for Palm does not come up - the last few months the only goal of the company was to stop the sharp fall in shares. But the presentation of news shows that Palm, you may be able to restore investor confidence. The main thing you need to do - to a smartphone, known as Pre, met expectations. Despite such a sharp jump, the price of shares of Palm has not yet reached the peak, which was installed last year. And to the level at which the company was a few years ago, way more long. However, a couple of equally attractive as the Pre, suggestions - and it becomes quite possible.
Sales OPhone - Android-Communicator Chinese company Lenovo - will start in the I quarter of 2009. According to insiders, is now being held communicator vnutrizavodskogo the final stage of testing, but its official announcement, as the start of sales, held in the coming months. Lenovo OPhone is the first implementation of the concept of Open Mobile System's largest Chinese mobile operator China Mobile. This means that the communicator has a kernel of an operating system, Google Android, and supports a network of local third-generation standard TD-SCDMA. According to reports, Lenovo OPhone equipped with 5-megapixel camera, miniUSB-connector modules, Bluetooth and Wi-Fi, 3,5-mm jack for connecting headphones and slots for memory cards microSD. It remains to add that OPhone becomes the hero of news already for the fifth time: First information about this product promelknula in the network in October 2008, then published his first picture, the first data on specifications, which are later supplemented by new details.
The company Sony Ericsson decided to focus on mobile products with a high level of profitability. The head of Hideki Komiyama told in an interview that the current economic crisis is forcing a reduction of output devices, making a low income (ie, budget models). All the more pressing becomes the issue product class high-end. Posts Komiyamy can only mean that the company will continue to move in this direction, gradually abandoning the release of lower-income products. Such policies Sony Ericsson could have significant impact on two major ODM-partners, the Japanese manufacturers - companies Arima Communications and Chi Mei Communication Systems. In the second half of 2008, these producers are not from Sony Ericsson a single order for the production of the new budget mobile phones. The company Motorola plans to abandon all platforms for the production of smartphones, except for Google Android. In addition, Motorola intends to reduce the number of new mobile phone models manufactured. It is anticipated that the company will announce about a dozen cell phones a year. For comparison: in 2009, LG plans to announce ten new phones every month. It also became known that the Motorola mobile unit coming significant reductions. According to unconfirmed reports, the dismissal may be up to half staff. In late October 2008 it was reported that Motorola plans to focus on developing mobile devices based on three major platforms. In addition to Google Android then known as Windows Mobile, designed for business solutions and platform P2K, developed by Motorola for budget cell phones.
The company Fujitsu is planning to go to some Asian markets for mobile phones. The main reason for expansion - weak demand in their native Japanese market, which, according to analysts' estimates, will still not recover soon. Meanwhile, the specialists in conjunction with Fujitsu NTT DoCoMo working on mobile software that supports Chinese and Korean languages. As noted, Fujitsu had very soon will begin selling its F905i phone in Taiwan.
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